Podcast Episode 185: Is the Digital Experience Critical for Law Firms?
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This is a podcast episode titled, Podcast Episode 185: Is the Digital Experience Critical for Law Firms?. The summary for this episode is: <p><span style="font-weight: 400;">In this episode of the Legal Marketing 2.0 Podcast, Guy is joined by Gary McRae to discuss the importance of the digital experience for law firms. Gary McRae</span> <span style="font-weight: 400;">is the global digital lead for Baker McKenzie. He ensures Baker McKenzie’s digital strategy aligns with its overall business objectives. He also leads the company's channels, digital marketing, web development, social media, and martech initiatives.</span></p>
DESCRIPTION
In this episode of the Legal Marketing 2.0 Podcast, Guy is joined by Gary McRae to discuss the importance of the digital experience for law firms. Gary McRae is the global digital lead for Baker McKenzie. He ensures Baker McKenzie’s digital strategy aligns with its overall business objectives. He also leads the company's channels, digital marketing, web development, social media, and martech initiatives.